Everybody is aware of that niches like health, journey and tech are profitable affiliate internet marketing alternatives. However large broad niches like this are additionally fiercely aggressive, making it laborious for brand new websites to compete. 

For instance, you’re hardly more likely to outrank the likes of TechRadar, Wired, and The Verge anytime quickly along with your generic “tech” affiliate website. 

If you wish to stand any likelihood at competing and getting visitors, it’s good to go narrower.

Listed below are just a few affiliate niches that I believe are crying out for a market chief: 

  1. Vacuum cleaners
  2. Lodges with jacuzzis
  3. Journey automotive seats
  4. Golf gear
  5. Headphones and earbuds
  6. Zero waste

You’re in all probability already considering that this area of interest sucks should you hate cleansing as a lot as I hate cleansing. However with an estimated 69K month-to-month searches for “greatest vacuum cleaner” in accordance with Key phrases Explorer, one factor’s for positive: this can be a excessive ticket area of interest with loads of visitors potential. 

Even higher, competitors is comparatively sparse.

Right here’s a DR25 website getting an estimated 37.7K month-to-month natural visits:

High traffic to a low DR vacuums affiliate site.
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Who’re the present gamers?

Many of the apparent key phrases like “greatest vacuum cleaner” and “greatest robotic vacuum” are hypercompetitive, with SERPs dominated by manufacturers like Wirecutter, Shopper Stories, and Good Housekeeping. However there are many websites getting first rate visitors from decrease competitors long-tail queries. 

Listed below are just a few of them: 

Though the month-to-month natural visitors numbers for these websites aren’t astronomical, it’s largely affiliate content material attracting that visitors. 

For instance, ~83% of the natural visitors to House Vacuum Zone goes to URLs containing the phrases “greatest,” “vs,” and “evaluation”:

A vacuum reviews website with 80%+ of its traffic to affiliate posts.
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It’s an analogous story for In style Vacuums, with 84% of visitors going to the identical sorts of pages:

Another vacuum reviews website with 80%+ of its traffic to affiliate posts.
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Nonetheless, should you have a look at the websites themselves, you’ll notice that they’re removed from something particular. Most of them are ugly and have typical affiliate content material from of us who haven’t used the merchandise. 

Example of a typical, ugly affiliate site in this niche.
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There’s a severe alternative to turn into the go-to useful resource for vacuum opinions for anybody keen to place within the effort and truly check a few of these merchandise. 

How a lot are you able to earn?

Many of the affiliate applications for vacuum cleaners supply someplace between 3-8% fee. 

  • Amazon: 3%
  • Walmart: 4%
  • Mattress Tub and Past: 7%
  • Goal: as much as 8%

Which may not sound like a lot, particularly on the decrease finish, however keep in mind that vacuums are high-ticket objects usually costing wherever between $50 and $1,000. In consequence, even a measly 3% fee from Amazon would internet you between $1.50 and $30 a pop. 

Promote Mattress Tub and Past’s associates program, and that rises to $3.50-$70.

You solely need to promote just a few vacuums by way of your affiliate hyperlinks to make financial institution right here.

do key phrase analysis for this area of interest 

In addition to reverse-engineering among the websites above in Web site Explorer, you’ll wish to use a key phrase analysis instrument like Key phrases Explorer to seek out three kinds of key phrases:

  1. Common comparability key phrases. These observe the format “greatest [product type]”. E.g., “greatest vacuum cleaner,” “greatest robotic vacuum cleaner,” and so on.
  2. Branded comparability key phrases. These observe the format “product [a] vs product [b]”. E.g., “roomba i3 vs i7,” “dyson hp02 vs hp04,” and so on.
  3. Product evaluation key phrases. These observe the format “product [review]”. E.g., “dyson v15 evaluation,” “irobot roomba 692 evaluation,” and so on.

Right here’s the right way to do it for this area of interest:

Common comparability key phrases

  1. Go to Key phrases Explorer
  2. Enter the phrases “vacuum” and “vacuums”
  3. Go to Matching Phrases report 
  4. Add the phrase “greatest” to the Embody filter 
  5. Set the KD filter to a most of 20 (optionally available – this filters for low-difficulty key phrases)
General comparison keywords for the vacuum cleaner niche.
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You too can add the phrase “for” to the Embody filter to hone in on key phrases aimed toward a particular demographic or process—which are usually low competitors. 

Low competition general comparison keywords for the vacuum cleaner niche.
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Branded comparability key phrases

  1. Go to Key phrases Explorer
  2. Enter vacuum cleaner manufacturers like “miele,” “roomba,” “dyson”
  3. Go to Matching Phrases report 
  4. Add the phrase “vs” to the Embody filter 
  5. Set the KD filter to a most of 20 (optionally available – this filters for low-difficulty key phrases)
Branded comparison keywords for the vacuum cleaner niche.
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Product evaluation key phrases

The method right here is identical as for branded comparability key phrases. Simply add the phrase “evaluation” to the Embody filter as a substitute. 

Product review keywords for the vacuum cleaner niche.
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In line with Key phrases Explorer, there are an estimated 41K month-to-month searches for “resorts with jacuzzi in room” within the US. And the top-ranking web page for this key phrase will get an estimated 150K month-to-month visits:

Estimated traffic to the top-ranking page for 'hotels with jacuzzi in room.'
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That’s an terrible lot of individuals searching for resorts with jacuzzis, and there are additionally many trying to find a lot the identical factor in different, much less aggressive methods.

Who’re the present gamers?

Fairly just a few low-authority websites are getting first rate visitors on this area of interest:

If we verify the High Pages report for one in all these websites, we see that just about all visitors goes to pages for particular areas: 

Estimated traffic to location-focused hotels with jacuzzis posts.
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Most of those pages are just about the identical content-wise. They record just a few resorts with sizzling tubs within the space, present just a few pictures, give a short description, and hyperlink to an affiliate for “extra data and costs.” 

One of the current players in the hotels with jacuzzis niche.
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Different websites within the area of interest do nearly the identical factor:

Another player in the hotels with jacuzzis niche.
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As with vacuum opinions, none of those websites look notably good or have a lot of a recognizable model. They’re about as primary because it will get. This spells alternative for any formidable affiliate entrepreneurs out there. 

How a lot are you able to earn?

Many journey websites are fairly secretive about their fee charges, with some merely stating the share of fee you get on their fee. This isn’t notably helpful, as who is aware of what their fee is? 

Nonetheless, listed here are just a few well-liked journey websites with affiliate applications:

  • Agoda – 5% fee 
  • Expedia – as much as 6% fee
  • Lodges.com – 4% fee
  • TripAdvisor – 50% fee (on their fee)
  • Kayak – 50% fee (on their fee)
  • Reserving.com – No fee charge is acknowledged, however many of the present gamers on this area of interest are selling this program.

do key phrase analysis for this area of interest

Many of the alternative on this area of interest comes from searches for resorts with jacuzzis in varied cities and states. Right here’s the right way to discover these in Key phrases Explorer:

  1. Enter ‘resort’ and ‘resorts’
  2. Go to Matching Phrases report 
  3. Add ‘jacuzzi’ and ‘sizzling tub’ to the Embody filter (make sure that to pick out “Any phrase”)
  4. Set the KD filter to a most of 20 (optionally available – this filters for low-difficulty key phrases)

It’s then merely a case of skimming the concepts for well-liked areas:

How to do keyword research for the hotels with jacuzzis niche.
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You too can reverse-engineer present gamers in Web site Explorer, as these have just about performed the give you the results you want already.

Though this may sound like a brilliant small area of interest, there are tens of 1000’s of searches for journey automotive seats each month. Simply have a look at the visitors potential for “journey automotive seats” alone: 

Estimated traffic potential for the keyword 'travel car seats' via Ahrefs' Keywords Explorer.
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Who’re the present gamers?

Regardless of the seemingly restricted nature of the area of interest, fairly just a few low-authority websites are attracting a superb quantity of month-to-month search visitors:

If we verify the High Pages report for the primary website (which will get essentially the most visitors), we see that it has fewer than 100 pages in whole. But it will get over 75K month-to-month natural visits: 

Estimated traffic to one of the current players in the travel car seats niche.
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Much more curiously, over half of this visitors goes to only 29 affiliate pages with the phrases “greatest,” “evaluation,” or “vs” of their URLs:

Estimated traffic to affiliate posts for one of the current players in the travel car seats niche.
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Many of the different 70 pages are informational guides, akin to this record of ideas for flying with a automotive seat. It is a good signal because it means you solely must create a handful of affiliate pages to draw focused affiliate visitors. 

How a lot are you able to earn?

Like in most niches, you’ll be able to promote Amazon, which supplies 3% commissions on child merchandise. There are additionally different superstores like Walmart that provide barely increased commissions. However commissions actually soar if you begin taking a look at affiliate applications for particular manufacturers and merchandise. 

Listed below are just a few of the choices out there: 

  • Amazon – 3% fee for child merchandise
  • Walmart – 4% fee
  • Saferide4kids.com – 10% fee
  • MiFold – 10% fee (with as much as 12% for particular provides)
  • Wayb.com – 10% fee

do key phrase analysis for this area of interest

Like with vacuum opinions, you’re searching for three kinds of key phrases to focus on on this area of interest: common comparisons, branded comparisons, and product opinions. Let’s have a look at the right way to discover these in Key phrases Explorer.

Common comparability key phrases

  1. Go to Key phrases Explorer
  2. Enter phrases like “automotive seat,” “automotive seats,” “booster seat,” “booster seats,” and so on.
  3. Go to Matching Phrases report 
  4. Add the phrase “greatest” to the Embody filter 
  5. Set the KD filter to a most of 20 (optionally available – this filters for low-difficulty key phrases)
General comparison keywords for the travel car seats niche.
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Branded comparisons

  1. Go to Key phrases Explorer
  2. Enter automotive seat manufacturers like “uppababy” and “bugaloo”
  3. Go to Matching Phrases report 
  4. Add the phrase “vs” to the Embody filter 
  5. Set the KD filter to a most of 20 (optionally available – this filters for low-difficulty key phrases)
Branded comparison keywords for the travel car seat niche.
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Product opinions

The method right here is identical as for branded comparability key phrases. Simply add the phrase “evaluation” to the Embody filter as a substitute. 

Product review keywords for the travel car seats niche.
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The golf gear market is value an estimated $6.51 billion, so unsurprisingly, there are a whole bunch of 1000’s of month-to-month searches for the perfect golf gear. 

For instance, there are 54K month-to-month searches only for “golf simulator,” and many of the prime 10 outcomes are affiliate posts itemizing prime picks. Some are from comparatively low-authority websites too: 

Top-ranking pages for 'golf simulator.'
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Who’re the present gamers?

Like with earlier niches, many of the present gamers are typical low-to-medium-end affiliate websites with “okay” content material at greatest. Listed below are just a few of them:

In addition to Golfalot and MyGolfSpy, none appear to be testing merchandise firsthand however slightly researching tech specs and buyer opinions.

Excerpt from a top-ranking affiliate post.
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There’s nothing improper with this per se. Golf gear is severely costly so you’ll be able to hardly count on your common affiliate marketer to evaluation every part firsthand. Nonetheless, it appears there’s a chance for somebody severe to come back in and create the goto website for golf gear suggestions—both by reviewing merchandise firsthand or going to city on the analysis. 

How a lot are you able to earn?

Like most niches, you’ll be able to promote Amazon, which provides a 4% fee charge on golf gear. However commissions are method increased from devoted on-line golf shops. Listed below are only a few of them: 

Keep in mind, golf gear is dear, so even fee charges of 4% can lead to first rate commissions.

do key phrase analysis for this area of interest

Many of the alternatives revolve across the identical three kinds of key phrases we already lined. So let’s have a look at the right way to discover them on this area of interest.

Common comparability key phrases

  1. Go to Key phrases Explorer
  2. Enter phrases like “golf,” “fairway wooden,” “putter,” “placing,” “wedge” and so on.
  3. Go to Matching Phrases report 
  4. Add the phrase “greatest” to the Embody filter 
  5. Set the KD filter to a most of 20 (optionally available – this filters for low-difficulty key phrases)
General comparison keywords for the golf equipment niche.
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Branded comparisons

  1. Go to Key phrases Explorer
  2. Enter golf gear manufacturers like “callaway,” “pxg,” “srixon,” “taylormade,” “titleist,” and so on.
  3. Go to Matching Phrases report 
  4. Add the phrase “vs” to the Embody filter 
  5. Set the KD filter to a most of 20 (optionally available – this filters for low-difficulty key phrases)
Branded comparison keywords for the golf equipment niche.
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Product opinions

The method right here is identical as for branded comparability key phrases. Simply add the phrase “evaluation” to the Embody filter as a substitute. 

Product review keywords for the golf equipment niche.
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5. Headphones and earbuds

As of 2019, the worldwide earphones and headphones market is value an estimated $25.1 billion. It’s additionally anticipated to develop at a compound annual progress charge (CAGR) of 20.3% from 2020 to 2027. 

Sadly, affiliate entrepreneurs typically overlook this area of interest as a result of high-volume key phrases like “greatest bluetooth headphones” are extremely aggressive. This key phrase has a Key phrase Issue (KD) rating of 76, and big manufacturers like TechRadar and Wired dominate the SERP:

Top-ranking pages for 'best bluetooth headphones.'
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However should you dig deeper, there are many decrease competitors key phrases with visitors potential to make this an attention-grabbing, low-hanging area of interest.

Who’re the present gamers?

Many of the gamers on this area of interest concentrate on headphones but additionally evaluation different audio gear. Listed below are just a few of them:

In the event you’re questioning why Headphonesty will get such an enormous quantity of visitors, it’s as a result of most of its visitors goes to informational guides. This one on the right way to discover a misplaced or stolen AirPod case will get an estimated 41K month-to-month search visits alone:

Estimated monthly organic traffic to a top-ranking post from a current player in the headphones niche.
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Nonetheless, it additionally will get loads of visitors to affiliate pages. 

Actually, URLs containing “greatest,” “evaluation,” and “vs” get an estimated 209K month-to-month search visits:

Estimated traffic to affiliate posts for a top-ranking affiliate site in the headphones niche.
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It’s an analogous story for the opposite gamers. Headphones Professional Evaluation will get an estimated 86K month-to-month search visits to the identical sorts of pages—which is ~60% of its whole visitors. And there are solely 106 pages attracting this visitors, too.

27-affiliate-posts-traffic-headphone-review-site
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Nonetheless, check out these websites and it’s the identical previous story: they’re nothing particular. Except Headphonesty, many of the affiliate content material is bog-standard stuff based mostly on analysis slightly than firsthand opinions. (You’ll be able to all the time inform when that is the case because the websites use inventory product photos solely).

This isn’t essentially dangerous; a few of these websites’ articles appear well-researched. However once more, it presents a chance for an formidable affiliate marketer to come back alongside and steal the present.

How a lot are you able to earn?

On condition that I’ve purchased my final three pairs of headphones from Amazon, my buying habits lead me to consider that that is the place most individuals purchase headphones as of late. Sadly, Amazon’s fee charge on headphones is simply 3%. 

Fortunately there are just a few different affiliate applications with higher commissions:

  • Goal – as much as 8%
  • 1more – 8%
  • B&H Photograph Video – 8%
  • Adorama – 2% (sure, that is decrease than Amazon, however they’ve a $500 common order dimension)
  • Walmart – 4%

A few of these promote different audio gear too, so there’s loads of scope to develop past headphones additional down the line. 

do key phrase analysis for this area of interest

It’s the identical previous story with this area of interest; you’re taking a look at focusing on common comparability, branded comparability, and product evaluation key phrases. Right here’s the right way to discover them.

Common comparability key phrases

  1. Go to Key phrases Explorer
  2. Enter phrases like “earbuds,” “earpods,” “headphones,” “headsets,” and so on.
  3. Go to Matching Phrases report 
  4. Add the phrase “greatest” to the Embody filter 
  5. Set the KD filter to a most of 20 (optionally available – this filters for low-difficulty key phrase
General comparison keywords for the headphones niche.
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You’ll discover that lots of the low-difficulty key phrases right here relate to the perfect headphones for a particular process or sure kind of individual. So that you may wish to add “for” to the Embody filter to hone in on these.

General comparison keywords for the headphones niche including the word 'for.'
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TIP

In the event you see a variety of key phrases like “greatest purchase headphones” and “greatest purchase wi-fi earbuds,” add the phrase “purchase” to the Exclude filter to wash up the report. 

Branded comparisons

  1. Go to Key phrases Explorer
  2. Enter headphone manufacturers like “1more,” “airpods,” “beats,” “jabra,” “skullcandy,” and so on.
  3. Go to Matching Phrases report 
  4. Add the phrase “vs” to the Embody filter 
  5. Set the KD filter to a most of 20 (optionally available – this filters for low-difficulty key phrases)
Branded comparison keywords for the headphones niche.
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Product opinions

The method right here is identical as for branded comparability key phrases. Simply add the phrase “evaluation” to the Embody filter as a substitute. 

Product review keywords for the headphones niche.
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Curiosity in dwelling a extra sustainable zero-waste life-style has ballooned in recent times, and so have searches for zero-waste merchandise. Right here’s the pattern for “zero waste merchandise” since 2004 by way of Google Traits:

Google Trends graph for the keyword 'zero waste products.'
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That mentioned, this isn’t the most important area of interest ever. Nonetheless, it nonetheless has first rate incomes potential and isn’t overly aggressive. 

Who’re the present gamers?

Listed below are just a few of the oldsters on this area of interest: 

If we verify the High Pages report for one in all these websites, Sustainable Jungle, we see that they’re getting ~75% of their visitors to affiliate pages:

Estimated monthly organic traffic to affiliate posts on a current player in the zero-waste niche.
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Nonetheless, most of that visitors goes to only one web page about the perfect on-line thrift shops. There are nonetheless some affiliate hyperlinks on this submit, however even when we ignore it, the positioning continues to be getting ~27K month-to-month guests to different affiliate posts.

When it comes to the content material itself, it’s the identical previous story: the affiliate opinions are seemingly all based mostly on analysis slightly than firsthand expertise. This as soon as once more presents a chance to simply beat the competitors relating to content material high quality by reviewing merchandise your self. It will in all probability even be fairly straightforward to get many zero-waste manufacturers to ship you merchandise to evaluation free of charge—particularly when you’ve constructed a little bit of a following. 

How a lot are you able to earn?

One of the best factor about this area of interest is that tons of eco-friendly manufacturers with affiliate applications supply beneficiant commissions. Listed below are only a few of them:

do key phrase analysis for this area of interest

You guessed it; it’s all about these common comparability, branded comparability, and evaluation key phrases.

Common comparability key phrases

  1. Go to Key phrases Explorer
  2. Enter phrases like “eco pleasant,” “plastic free,” “zero waste,” and so on.
  3. Go to Matching Phrases report 
  4. Add the phrase “greatest” to the Embody filter 
  5. Set the KD filter to a most of 20 (optionally available – this filters for low-difficulty key phrase
General comparison keywords for the zero-waste niche.
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Branded comparisons

  1. Go to Key phrases Explorer
  2. Enter golf gear manufacturers like “who offers a crap,” “reel,” “cloudpaper,” and so on.
  3. Go to Matching Phrases report 
  4. Add the phrase “vs” to the Embody filter 
  5. Set the KD filter to a most of 20 (optionally available – this filters for low-difficulty key phrases)
Branded comparison keywords for the zero-waste niche.
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Product opinions

The method right here is identical as for branded comparability key phrases. Simply add the phrase “evaluation” to the Embody filter as a substitute. 

Product review keywords for the zero-waste niche.
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discover extra affiliate niches

Many of the niches above had been discovered utilizing Content material Explorer, a searchable database of billions of pages. Simply seek for pages with the phrase “greatest” of their titles and add these filters: 

  • English
  • Web site visitors: 10K+
  • Web site visitors worth: 20K+
  • DR: 20 max
  • Filter specific outcomes
  • Filter for one web page per area

Sidenote.

Due to everybody’s favourite YouTuber, Sam Oh, for this tip.

Right here’s what the outcomes look like:

Searching for affiliate niches in Content Explorer.
6 Greatest Niches for Affiliate Advertising and marketing in 2022 (Worthwhile and Uncompetitive) 233

It’s then merely a case of sifting by way of the outcomes searching for affiliate niches. 

For instance, that is how I discovered the golf gear area of interest:

Example of an affiliate niche found in Content Explorer.
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You will discover a whole bunch of profitable niches utilizing this methodology; it simply takes a little bit of time.

Ultimate ideas

Most of those niches may appear comparatively slim and limiting, however that’s a superb factor. It means you gained’t be competing with and struggling to outrank the massive gamers. And bear in mind, you’ll be able to develop and broaden your horizons when you construct some authority.

Acquired questions? Ping me on Twitter.



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