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YouTube is introducing a straightforward solution to hyperlink Shopify shops with channels, which permits content material creators and companies to characteristic their merchandise throughout YouTube.
This launch makes it doable for eligible channels to showcase their merchandise and merchandise, which viewers should buy with out leaving YouTube.
This differs from earlier integrations as viewers can buy straight on YouTube slightly than visiting an exterior hyperlink.
All channels that meet the next standards are eligible to attach their Shopify retailer to YouTube:
- Channel is permitted for monetization
- Creator relies in an eligible nation/area
- Channel has 10,000 subscribers or is an official artist channel
- Channel’s viewers isn’t set as ‘made for youths’
- Channel doesn’t violate YouTube’s monetization insurance policies
You possibly can observe the steps within the subsequent part to attach your accounts when you meet the necessities above.
Connecting Shopify To YouTube Step-By-Step
To promote your merchandise on YouTube, begin by connecting your Shopify retailer to YouTube:
- Sign up to YouTube Studio
- Choose Monetization from the left menu
- Click on Purchasing
- Click on Join Retailer
- Click on Shopify
- Choose Proceed

YouTube will direct you to Shopify to finish the setup course of.
Sign up when prompted and choose Add App so as to add the Google channel to Shopify.

Subsequent, you’ll have to finish the next steps in Shopify:
- After including the Google app to Shopify, click on Add gross sales channel on the highest proper.
- Choose Join Google account and check in.
- Full all retailer necessities on the following web page (see picture under).

At this level, you’re virtually accomplished; just some extra steps to go.
Subsequent, full these steps whereas nonetheless in Shopify:
- Add your Google Service provider Heart account (when you don’t have one, you’ll must create one).
- Comply with Google’s phrases of service.
- Choose Full setup.
Now that your accounts are related, the final step is to sync your merchandise with YouTube.
- On the following display, click on Get Began.
- Guarantee your channel meets necessities, after which click on Proceed.
- Choose your channel from the drop-down menu.
- Comply with the YouTube Purchasing phrases of service and click on Full Setup.

After finishing the setup course of, YouTube will evaluation your merchandise for compliance with its and Google Service provider Heart insurance policies.
The approval course of is claimed to take a number of enterprise days to finish. As soon as permitted, your merchandise will seem on YouTube, and you’ll choose which movies you need them to seem on.
Advantages Of Connecting YouTube To Shopify
- Visibility: You possibly can characteristic merchandise straight beneath movies, on finish screens, and elsewhere throughout YouTube.
- Automation: Your product catalog syncs robotically with YouTube. The updates will apply to your channel if you add or take away merchandise to Shopify.
- Further options: Get entry to YouTube Purchasing options reminiscent of reside purchasing.
- On-site checkout: Viewers should buy your merchandise with out leaving YouTube.
- Store tab: When channels join their Shopify account to their YouTube channel, they’ll unlock the Retailer tab, which serves as a digital storefront.
On-site checkout is presently accessible to channels within the US solely.
Supply: YouTube
Featured Picture: Screenshot from weblog.youtube/news-and-events, July 2022.
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